With a typical attention span of less than three seconds, are you using the right tools to engage with your clients and customers?
The advent of smartphones and their subsequent developments has meant we have ready availability to image and video production tools that were once only available to professionals. However we tend to use them in the most basic way, so can you use them for your business?
The obvious answer is yes, but taking video is one thing, editing and polishing it is another.
Motion graphics in video content is an easy way to create an engagement and a great way to take your video content and create engaging social media content.
Whist this content needs to make up a portion of the broader social media offering you use; it is a quality engagement if treated in the right way.
So Absolutely. Yes, it would help your business if you used Motion Graphics, for openers and end slates that make your video content look professional, for accurate subtitles, for explainer videos and infographics and even for fun. Hook your target audience in that critical three-second engagement window, and you increase the likelihood of a conversion.